Co-Founder of the Privacy & Sustainable Computing Lab
Head of the Institute of Information Systems and Society
Vienna University of Economics and Business, Austria
Univ.Prof. Dr. Sarah Spiekermann is a professor for Business Informatics since 2009 and chairs the IMIS. Her main areas of expertise are electronic privacy, RFID, personalization/CRM, attention and interruption management (notification platforms) and context-adaptivity. She has been advising the EU Commission in the area of privacy for RFID since 2005, served as a reviewer of RFID FP7 projects SMART and BRIDGE, co-authored and negotiated the PIA-Framework for RFID (signed in April 2011 by the EU Commission) and developed the PIA guidelines for privacy-friendly RFID systems for the German Federal Institute of Information Security (BSI) (published in November 2011).